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Jan 25, 2010 [12:00]
Jan 25, 2010 [12:02] updated
ElizabethJeffries
3D Holographic Projection - The Future of Advertising? by: Ryan James With many of the latest big budget cinema releases being available in 3D, and everyone talking about the 3D future of television, many eyes are starting to focus on 3D hologram projections...without the glasses! Where does this technology originate from? 3D holographic projection technology is loosely based on an illusionary technique called “Peppers Ghost”, and was first used in Victorian theatres across London in the 1860s. Pepper's Ghost was typically used to create ghost-like figures on stage. Hidden from the audience's view, an actor dressed in a ghostly costume would stand facing an angled plate of glass. The audience would be able to see the glass, but not the actor directly. Specifically angled lighting would reflect the actor's image into the plate of glass, a transparent ghost like reflection would appear in front of the audience. Cutting or fading the lighting could also add to the ghostly effect. How is this technology used today? With the use of the latest HD projectors, CGI animation, specialist HD film techniques and special effects created in post production, Pepper's Ghost technology has been upgraded to the 21st century. Instead of a real object or person's reflection appearing on a plate of glass, high definition video and CGI animation is beamed directly onto a specially designed, chemically treated transparent film via a high power HD projector. Although much more expensive, this modern approach results in a much clearer, believable hologram projection. What kind of images can be projected as holograms? Due to the modern approach of projecting CGI animations and pre-recorded footage, almost anything is possible. The “blank canvas” approach is often adopted, creating a storyboard only limited by imagination. The storyboard can then be handed over to a CGI animation team who can make it come to life using the latest 3D software such as Maya or 3ds-Max. Real people can be filmed giving a speech, dance or presentation for example, and then be projected as 3D holograms. Holographic special effects can be added in post production to make a life-like person beam into the room, Star Trek style, or have their product appear and spin above their head at the click of their fingers. Who have used 3D Holographic projections and why? In August 2009, Endemol, the producers of the famous reality TV show Big Brother, working together with activ8-3D holographic projections, beamed housemates' friends and families into the house to deliver messages of support and encouragement. The messages were pre-recoded using HD cameras and specifically angled lighting. A stage was rigged inside the Big Brother house task room, compiling of a HD projector, media player, lighting, and audio equipment. Each housemate entered the room in turn and took a seat in front of the stage. On cue, the housemate’s family member or friend was beamed into the stage before delving their message. Although the hologram displays were difficult to judge on 2D television screens, the event was hailed as a great success, evoking brilliant reactions from the housemates which made for great TV. “Any other screen message on video isn’t a touch on that. They are in front of you – none of this flat screen or plasma screen – they are really there.” exclaimed David. “It’s lovely. It’s like you wanna touch it. I can’t believe it. I’m shaking,” replied Lisa. In January 2009 Coco-Cola gave a sales conference presentation in Prague for over 800 people. Senior directors of the company were beamed into the stage as 3D holograms before giving a presentation about how the Coco-Cola brand has evolved over the years. The content of the presentation was also in the form of 3D holographic projections. The centre piece was a giant 3D hologram Coco-Cola branded spinning clock, representing the progression of time. A showcase of previous Coco-Cola bottles, logos, and labels amongst other objects were also projected as 3D holograms to create Prague's first 3D holographic projection display. What range of sizes can the holographic projections be displayed in? This technology has been known to scale down to as small as a ten inch hologram display. The smaller range of holographic display units, ranging from ten inches to television sized monitors are predominantly used for retail, exhibitions and point of sale. Famous brand companies such as Diesel, have used this type of holographic display in their shop windows. One of the largest holographic projections to date was in South Africa in 2007. A holographic projection screen, 12 metres wide, by 4 meters high stretched across a stage in front of 700 BMW officials, celebrating the launch of the latest X6 model. By increasing the size of the stage and number of projectors, there is no limit to the maximum size of the holographic projection displays. Which other technologies are being used together with 3D hologram projections? activ8-3D, the London based holographic projection specialists, have recently developed motion capture systems to couple 3D holographic projections. Motion capture systems are far from a new technology. An actor wearing a motion capture suit can have his/her movements picked up via various sensors. These movements can then be played back in real time onto a screen in the form of an animated character. Working with hologram display technology, these characters can become life size 3D holographic animated characters, both technologies working together perfectly to complement each other. Hologram projection displays have also recently seen advances in audience interactivity. Using a wireless remote control, the holographic projections can be moved around the stage, rotated on their x and y axis, and can even be programmed to start or stop an animation on the click of a button. What is the future of 3D holographic projection? 3D holographic projection technology clearly has a big future ahead. As this audio visual display continues to get high profile credibility, we are likely to see more companies advertising their products or marketing their business in this way. Whether it be large scale, big budget product launches or smaller retail POS systems, they are likely to become a common feature in the advertising world. Where can I see an example of this technology? A 3D holographic projection demonstration can be seen at The Movieum of London Museum, located in Westminster, England. The company behind it, activ8-3D holographic projections, are showcasing their large scale show and event holographic display, their medium and small size exhibition and retail hologram displays, as well as motion capture and interactive systems. jouer casino

Elizabeth's Blog viewed: 38 | Comments: 0
Dec 15, 2009 [17:39] mariecrabtree
young american writer, loves writing with freelance writers.

hey its me... viewed: 61 | Comments: 0
Sep 12, 2009 [09:25] chrisnoneya
So I'm back in OR now, taking care of some legal business. Sorry Rye, I'll try to be a more functional member!!

Shtuff viewed: 130 | Comments: 0
Sep 3, 2008 [10:54] jonnyk
It is not so hard to see the future in certain situations. Let's rewind a little over eight years ago. Word got out that G.W. Bush was going to be running for president. Moving past that alone being a scary thought and moving past that he actually some how won, there was story after story about GW's life. Anyone with a clear mind was able to see ahead and realize how his karma of being an unsuccessful businessman would reflect to his presidency making him an unsuccessful president. Now this is truth, he is an unsuccessful president. i am not dumb, i realize he is just one person and our current situation is not all his fault, but we will leave this for actual bloggers to discuss. You see i am writing here today because i am now obsessed with this nonsense about the Palin family. I mean sara palin, McCain's pick for VP. It is no secret, i am an obama man. I think Obama is the only choice going in to the elections in november. There are many reasons for my feelings but for the most part i do believe our reputation and our relationships with other countries around the world is super important and i believe that with Obama as P.O.T.U.S. instantly our relationships with the rest of the world will be much safer then where dumb ass bush has brought us. But if some how the stupid people win (when i say stupid i am talking about those who are voting for McCain only because Obama is half black) and if McCain becomes president then our lives will all be mixed with the Palin family drama. Yes politics will keep on keeping on, but in the mean time there will be one thing after another with the Palin family. I can smell it from miles and miles away. OBAMA!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

War viewed: 471 | Comments: 0
Aug 19, 2008 [12:36] chrisnoneya
I used to have a profile, back in the day, a couple a months ago, then , poof, couldn't get on, due to whatevers, then i try again and no profile....off with yer heads, i say! just kidding. i like the new style, but not having to start from scratch................

Shtuff viewed: 461 | Comments: 0
Aug 13, 2008 [00:45] Pyxxi Angeni
Feeling Good Was Easy, When He Sang The Blues. He oozes sex appeal, his love and passion, his deepest thoughts blaring through the speakers. Before you know it the show is over, and now with a body covered in sweat he mingles with the crowd. Instantly swarmed by groupies who are ready to strip naked and fuck him at any moment. Sometimes he entertains them, sometimes not. Maybe, tonight instead he'll find the shy girl and see if that will work out for tonight. He loves a challenge, and how can his charm not appeal to her? He comes to find that she's easy, but not that easy. It takes weeks to court her and lure her into his bed. But now, they're closer then they wanted to be. He discovers she's a passionate and caring lover, and she finds out that she really likes him. But all he wants is a quick fuck and someone to stroke his ego for a while. Of course this is only a dramatization, but the feeling that a musician only wants me for my body is real. Though I realize that not all musicians are cold hearted lustful bastards, I still feel the need to condemn them in order to protect myself. But in all fairness we shall discuss both sides. Myself. I know I fall hard, and love deeply and passionately. I also don't trust very easily. Even those I love aren't sheltered from my trust issues. Yet, without trust there is no love! Mother says it's because I've had to many broken dreams and disappointments in my childhood. I carry the weight of the world on my shoulder constantly being blamed for everything that goes wrong in my home. I have become the responsible one in a family built of alcoholics and abusers. Both my parents are alcoholics, my mother has been sober since I can remember, but my dad is a different story. Getting high almost every night, the father I knew when I was younger is now just a man I live with, half dead. Unlike my Uncle Willy. My father's brother who died of a drug overdose Christmas day 2001, ironically he played the roll of Santa Claus for my parents wedding in 1989, December 23. Heroine was his mistress. He was the father of two daughters. Then there is my aunt Ginger, who I despise seeing. Whenever she comes around she passes out in my bed recovering from a month or more of revelry. When I was a child she was dealing out of my basement. Finally, Bo, about 32 when he died, leaving behind his children. He was hit by a SUV while on the way home in the dark of a Indian summer morning on his motorcycle. The driver of the SUV happened to be the same guy he had gotten into a bar room brawl with less then a week ago. That is just the heartache in my family. Freshman year I started dating a boy who delighted in twisting my words around and abusing my mind and spirit. Every day he would ask me to give myself to him, every day I refused, and every month he'd break up with me, and foolishly for six months I would get back with him the next day. After him I dated for almost two years a wonderful man who mended my heart as best he could and tried to help me fly. Sadly I have major confidence issues too. Near our two year anniversary I started realizing that he just didn't seem to love me as much as he used to. So, instead of holding him back, and instead of letting myself hurt myself I let him go, July 22, 2007. I still love him very much, just he doesn't know it. A few days latter I heard his cruel words what he really thought of me. I got drunk and ended sleeping with his brother in spite of him. He found out. Since then I've been apparently setting myself up for disaster. My most recent, another talented musician who taught me the wonders of bass fingers, as well as the pain that real musicians bring. You see, all he really wanted was to get me naked, and he admitted to it. I would receive drunken calls 12 sometimes 1 in the morning so he could hear me moan out his name. I just couldn't say no to him. He had sweet talked me into his life revealing enough about himself so I felt special. Then he started getting mean, saying cruel things intentionally hurting me. I stayed up every night pondering what to do, wondering. I couldn't eat anymore, and I began to hate myself for setting myself up for this. More can be read in "If Only Jon Could See It." I have problems letting my feelings out, especially since every time I do, the people that I thought I could trust with my feelings, and people who I thought would care about my feelings turn on me and brash me for feeling the way I do. Making me hate myself even more. What people don't realize is, although I don't cut myself like most do, I find other ways to harm myself. Mostly mentally and emotionally. Then, if I'm feeling really bad, like I just want to die. I drink. I drink hard liquor and wish and pray that I pass out and die. I drink alone now too, just so what happened that first night doesn't repeat itself. Musicians. I've been told recently from a friend... "Face it, I'm in a band, and this is one of the draw backs. While you're in it, you become a loner . . .people pretending to be your friends . . .people pretending to be faithful and supportive . . . but its all the same . . . its always the same." Which I find to be utter BULLSHIT! Just because your in a band doesn't mean that you're destined to be alone. If you want someone to love you unconditionally and love you for who you are then you will find that person. But that is only if you are willing to go after those who don't fit in with your crowd. Look at all the rock stars who have been married to the same woman for a long time. Do you even know those womens' names? No, They sit back and let their husbands live the life they live. They hold the fort down and have a loving relaxing place for their man to come home to. Musicians, you're only surrounded with people like that because you let yourself believe that that's the only thing people what you for. The spot light. It is up to you to spot these people and get rid of them, they are only harmful to you, and only you can get rid of their toxins. You are responsible for you. Shutting yourself away, telling yourself that people, mainly women, can't be trusted just lets you believe that you are supposed to be a loner, when in fact you are just shutting the door to someone who could be your everything. The person who will be waiting up for you so they can help you relax after a long day, the person who will inspire you and challenge you in new ways bringing out all the golden light that even you yourself didn't know you have. But, love is not a one way street, you will find yourself helping them bring out qualities they didn't even know they had. Only diamond can cut diamond after all. I understand that it takes a while to heal but turning your back isn't the answer. Like the two of swords, you have blindfolds on and only till you take them off will you be able to see everyone for who they really are. You are the ones who set yourself up to be lied and deceived. You let yourself believe that everyone will do it to you, so you subconsciously set them up for it so they can prove you right. You don't give people the chance to show you who they are. Yes there are people out there who lie. Yes there are people out there to steal what is rightfully yours. But when your falling, you can easily tell who those people are, and at the same time you can easily spot the real people. The people who willing have both shoulders ready for you to cry on. The people who hold you close even before you realize anything is wrong. The people who love you, love you no matter what. Now how do I fit into this? Let's set the scene. As before, he oozes sex appeal. His heart's words blaring thou the speakers. When the show is over he mingles with the crowd. He's full of charisma. Then, he starts paying attention to her, out of all the other girls he could be talking to, he's talking to her! He says that he'd love to get to know her more, maybe hang out sometime when she has the time. So, she gives him her number. In time they get to know each other. He shares some of his pains and she opens up her heart and welcomes him into it's warmth, he willingly accepts the attention. she starts to fall for him, but then he says that he's not interested in a committed relationship, or he tells her nothing, and sleeps around with other girls just to brag about it latter to her. Leaving her to feel like his whore, like she's worthless. He may say that it's to much drama, and that too many girls have lied and cheated and fucked with him and he can't take it anymore. But he won't even give her the chance to show him differently. So instead, he uses her body and her love for him. What does this all show? One, it proves the girl right that musicians only want her for her body, and it proves him right because in time she gets tired of being fucked with herself and just says fuck it. It's a vicious cycle. I understand that in writing this I am now opening myself up to much scrutiny. I accept that, It's the price I have to pay for being right. I also know that those who agree with me are open minded enough to acknowledge their own wrongs as well as those of others. Or, if not before they do now. We are the masters of our own destiny, fate throws us obstacles that we must over come, or else be doomed to face our trials over and over again. Hence ending up in pain and torture. Open your eyes and see life for what it is; a great web, where we are all dew drops. We each start on our own strand while the winds of fate help us plot our course, sometimes we meet other dew drops at the cross roads, we bond, then sometimes split up down the road, but we always end up taking a piece of each other with us when we part. ** DEAR Wôboz mkwigo, Yes, I used an exact quote from you. And I apologize if I have upsetted you. I want to let you know that I never meant for you to feel betrayed if that is how you feel. I hope you have learned something from this essay though. And I would like to let you know that it was you and that quote that inspired me to write this all out. You see this has been on my mind for a while, just, I never had the heart to let it out. I thank you greatly for being my Awen. And I am not calling you by your real name here since I feel this is more of a private matter and I respect your privacy. Instead I am calling you by the name I have given you. It means Red Deer, I hope you like it. Sincerely; Monica Pyxxi Angeni Vanasse. Comments on your thoughts to my essay would be lovely thank you. It is also very important that you read all the other comments to this essay. Thank you.

Life Lessons viewed: 433 | Comments: 0
Aug 11, 2008 [10:05] jonnyk
This war here, that war there, here a war, there a war every where there's some war, war. Woah, wait just one second. Good ole' GW was on the news today and he was actually saying that he was at the olympics to promote peace and he can not understand why russia is fighting georgia. Did W forget about his war agenda? What an asshole. How could anyone even watch a minute of the olympic coverage when all they talked about was how america's worst president was at every event.

War viewed: 445 | Comments: 2